Microsoft is looking to tempt French soccer fans to the Xbox One with a new bleu bundle tied to the country’s leading team, Paris Saint-Germain. The package includes the system, a subscription to the club’s TV channel, a special jersey, and some unique stickers to adorn your Xbox One with so your gaming pals can know exactly who you support – if they hadn’t worked it out from the jersey.
French retailer Micromania says the bundle launches on May 7 for 580 euros, compared to the regular 500 euros the system costs in the country. For reference, our French friends are paying what converts to around $690 for their Xbox One systems, and that goes up to $800 for the PSG bundle. Sacre bleu! Also, if you’re a PSG fan who prefers your hardware flatter, Microsoft’s France has a themed Surface bundle that’s launching in May, too.
The hardware packages are part of a sponsorship deal that Microsoft and PSG forged in November 2013, and Microsoft’s already been taking advantage of its tie to one of Europe’s most prominent sporting names. The company made superstar forward Zlatan Ibrahimovic a Xbox ambassador last year, a role he’s taken to with his famed panache and narcissistic pomp. Earlier this year, the Swede gifted each of his teammates a custom “Zlatan Limited Edition” Xbox One bearing their squad numbers, names, and of course his own signature.